Should you hire an advisor or a fundraiser?
Tess Conrad Tess Conrad

Should you hire an advisor or a fundraiser?

Gift planning advisors and Planned Giving fundraisers are different. Mixing them up could cost your charity future gifts.

Let’s learn the difference, and explore who will help your charity at different stages of Planned Giving growth!

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DAFs Will Change Gifts-in-Wills Forever
Tess Conrad Tess Conrad

DAFs Will Change Gifts-in-Wills Forever

DAFs are increasingly popular - and they will change gifts-in-wills fundraising forever. Today, I’ll discuss what these changes will look like, and how you should adjust your gifts-in-Will fundraising.

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My REAL thoughts on DAFs
Tess Conrad Tess Conrad

My REAL thoughts on DAFs

Everywhere you look there’s a conversation about DAFs. Are they a helpful tool for donors, or is it a wealth-hoarding tactic keeping funds away from causes who need it most? I share all my thoughts here.

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Are You Ready for Planned Giving?
Tess Conrad Tess Conrad

Are You Ready for Planned Giving?

Do you hear about the importance of Planned Giving everywhere, but wonder if it’s right for your organization?

Let’s dive into the 2 fundraising foundations you need in place before you start a Planned Giving program.

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How to Convince Leadership to Invest in Planned Giving
Tess Conrad Tess Conrad

How to Convince Leadership to Invest in Planned Giving

Is leadership blocking your Planned Giving program?

I feel you – it’s a common frustration I hear. But with patience, and the right talking points, you can get their buy-in.

Let’s dive into the 4 concerns preventing your leadership team from investing in Planned Giving - and how to overcome them.

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How to Get DAF Gifts
Tess Conrad Tess Conrad

How to Get DAF Gifts

Misunderstanding the role of DAFs in your fundraising strategy is holding you back - but launching an effective DAF program is easier than you think!

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Planned Giving is NOT About Death!
Tess Conrad Tess Conrad

Planned Giving is NOT About Death!

If there’s one thing I want to shout from the rooftop it’s “Planned Giving is NOT about death!!” Yet I’m not the only one saying it. Let’s dive into WHY you keep having that uncomfortable feeling when talking about Planned Gifts, and what to do about it.

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Digital Planned Giving Myths
Tess Conrad Tess Conrad

Digital Planned Giving Myths

Multichannel Planned Giving is new - and there are a few myths out there that could be getting in the way of your success.

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How to Write a Planned Giving Case for Support
Tess Conrad Tess Conrad

How to Write a Planned Giving Case for Support

A Planned Giving Case for Support is essential for inspiring your donors to give transformational gifts - and to start your multichannel Planned Giving fundraising. Learn about the 4 key components to write your case today!

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Are you missing out on big Planned Gifts?
Tess Conrad Tess Conrad

Are you missing out on big Planned Gifts?

Let me tell you a story of a fundraiser who lost multiple opportunities to gain large estate gifts.

Her efforts were deemed a success – but she doesn’t know she’s leaving many 5 and 6-figure gifts on the table.

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